Board Marketing Programs
A renewed focus on communicating the value of the CCA Program to our certificants and educating the public, students, employers, and farmers on a CCAs commitment to Agronomy!
Utilize our Promotional Materials to grow our ranks and create more demand for CCA professionals. The link below will allow you to order our Promotional Materials to your specified quantity:
Ambassador Program - Local boards can set an appointment to meet with an ambassador to develop a locally focused marketing plan by identifying what resources are needed and how much involvement in required. The marketing plan will be very specific to the local board's needs and opportunities. For details, contact Eric Welsh or your local ambassador.
- Tom Kemp (843) 687-1586 firstname.lastname@example.org (Mid-Atlantic, Southeast, SC, NC, TN, KY, AR, MS, MO, OK, TX, LA, KS, FL, GA, AL, Puerto Rico)
- Kim Polizotto (317) 439-8386 email@example.com (Ontario Province, Atlantic Province, Northeast, MN, ND, SD, NE, IA, WI, IL, IN, MI, OH, PA)
- Allan Romander (209) 541-7562 firstname.lastname@example.org (Prairie Province, Northwest, Rocky Mountain, CO, NM, AZ, CA, HI)
Cost-Share Program - Utilize this tool to compliment the Ambassador Program. This should be used to augment board funds on special marketing projects. For details, contact Eric Welsh or you local ambassador.
College Student Program - Reach out to college or technical school students to promote the CCA Program and the CCA-Candidate status. Utilize this procedure and this presentation to connect with a new generation of CCAs
Ag Trade Press - Educate growers while promoting the CCA Program. Utilize this procedure and this example as a guide to working with the local-publication that targets the highest percentage of your target audience. You can create a demand for CCAs at the grower level.
NEW! ICCA Promotional Videos - Show the pride you have in your program! Click on the link below to access 8 videos highlighting why growers seek-out and rely on CCAs as partners in successful farming operations. The videos include grower testimonials, a CCA testimonial, a program overview, and an industry endorsement. Uses range from company newsletters and websites to television PSAs.
Help CCAs Promote Themselves - Make growers and employers notice your CCA credential. Use this vehicle magnet or decal design to create and distribute CCA magnets to your local CCAs. Lets raise program awarness! Customize with your state, region, or province at your local printer/magnet manufacturer.
CCA Recognition - Show your appreciation to your local CCAs by sending them a letter praising their commitment to the the Certified Crop Adviser Program. Recognize their years of service to the Agricultural and CCA Communities. Customize any text to add value to a CCAs credential.
Any suggestions or ideas you may have for marketing The Certified Crop Adviser Program please contact:
Program Manager-Marketing & Certification
5585 Guilford Rd.
Madison, WI 53711